Privacy & Data Handling

Throughout this policy we use concise terms to describe types of data and processing activities. Below are the definitions as used in our practical examples and case studies so you can map each term to real program interactions (e.g., course enrollment, coaching sessions, survey feedback).

We collect data necessary to deliver the Service and to improve user experience. Below are examples mapped to common course scenarios so you can see what is collected during enrollment, in-platform activities, and post-course evaluations.

The following data is commonly provided by users at registration, during course activities, or when requesting support. These items enable practical scenarios such as course matching, certification issuance, or personalized coaching plans.

• Contact details: full name, email address, phone number used for account creation and scheduling coaching calls.
• Account credentials and profile information: chosen username, password hash, biography, timezone and learning preferences specified during onboarding.
• Course interaction data: answers to intake assessments, assignments, reflective journals and progress notes provided while participating in courses.
• Payment and billing details: billing address, last four digits of card, transaction records needed to manage course purchases and refunds (sensitive payment data handled by payment processors).
• Communications: messages you send to coaches or support, feedback forms, and survey responses related to course improvement.
• Optional media: photos, audio or video you upload for assignments or profile enhancement, provided only when you choose to share them.

Some data is collected automatically when you use our website or apps to help run the service reliably and to improve course delivery through practical analytics and troubleshooting.

• Device and connection data: IP address, device model, browser type, operating system, and language settings recorded when accessing LifeHubGo.digital.
• Usage and engagement metrics: pages visited, course modules accessed, time spent on lessons, clicks and navigation patterns used for improving course flow.
• Performance logs: error reports, crash logs and diagnostic information used to resolve technical issues that affect learning sessions.
• Location signals: approximate location derived from IP or device settings to offer relevant session times and local workshop options.
• Cookie identifiers and tracking vouchers used to remember your session and preferences across visits.
• Aggregated and anonymized analytics that do not identify you individually but inform curriculum adjustments and group-level insights.

We may receive data about you from external partners to support specific features or enrollments. Below are examples tied to common service integrations and partner scenarios.

• Payment processors and fraud prevention partners provide transaction confirmations and risk signals necessary to complete purchases and protect accounts.
• Authentication providers or educational partners supply identity verification vouchers when you sign in via third-party accounts or validate certificates.
• Referral sources and advertising platforms may share campaign identifiers or conversion data when you sign up after viewing a promotion.

We process personal data to deliver and improve LifeHubGo services. Below we list concrete purposes and pair each with a short example scenario so you can see how processing supports learning outcomes.

• Service delivery: creating and managing your account, enrolling you in courses, tracking progress and issuing certificates (e.g., issuing a completion badge after a 6-week module).
• Communication: sending course updates, session reminders and support responses (e.g., notifying you of a rescheduled coaching call).
• Payments and billing: processing course fees, refunds and receipts through secure payment partners.
• Personalization: suggesting relevant modules or exercises based on your intake assessment and past activity to improve learning relevance.
• Quality improvement and research: analyzing anonymized engagement data to refine course curricula and platform usability.
• Security and fraud prevention: detecting suspicious activity and protecting user accounts and platform integrity.
• Compliance and legal obligations: responding to lawful requests or retaining records required by applicable law.
• Marketing and outreach: sending information about upcoming cohorts and events when you opt in, with clear controls to manage preferences.

Where applicable law requires, we rely on one or more legal bases to process personal data. Below are the typical bases tied to everyday service activities and an example for each.

• Performance of a contract: processing necessary to fulfill your course enrollment, such as issuing access credentials and delivering course materials.
• Consent: processing marketing communications or optional features where you have explicitly opted in, such as receiving promotional emails about new cohorts.
• Legal obligation: retaining records or disclosing information in response to lawful requests from authorities.
• Legitimate interests: improving platform functionality, preventing fraud, and analyzing aggregated usage patterns in ways that respect your privacy and do not override your rights.

We use cookies and similar technologies to make LifeHubGo.digital functional and to analyze how users engage with content. Below we describe types and how you can manage them.

Cookie types include session cookies necessary for login, persistent cookies that remember preferences, analytics cookies that measure engagement and third-party cookies used for platform integrations (for example, embedded video players).

Categories: strictly necessary (session management), performance (analytics and load testing), functional (preferences and UI settings), and advertising (user interest signals if you opt in).

You can manage cookie preferences via your browser settings and the cookie banner on LifeHubGo.digital. Disabling certain cookies may limit features such as saved progress and personalized recommendations.

View our full Cookie Policy on LifeHubGo.digital for technical details and step-by-step management instructions.

We share data only when needed to provide the service, comply with law, or as part of operational relationships. Examples below show typical sharing scenarios in course delivery and administration.

• Service providers: hosting providers, email delivery services and course platform vendors who process data on our behalf to run classes and communications.
• Payment processors: banks and payment gateways that handle transaction details necessary to complete purchases and refunds.
• Coaches and consultants: limited sharing of profile and progress data with assigned coaches for personalized guidance during a program.
• Legal and regulatory requests: disclosure to authorities when required by law or to respond to valid legal process.
• Aggregated reporting partners: sharing anonymized, non-identifiable usage statistics for research or benchmarking purposes.
• Business transfers: in the event of a merger, acquisition or asset sale, user data may be transferred as part of the business transaction, with notice provided where applicable.

Because we operate globally, your data may be transferred to locations outside Malaysia to support service delivery, hosting and partner operations. Transfers are performed with appropriate safeguards and only to parties that meet our security requirements.

Safeguards used include encryption in transit and at rest, standard contractual clauses where applicable, and careful vendor assessments focused on data protection practices to maintain an adequate level of protection.

We retain personal data only as long as necessary for the purposes described. Retention periods reflect operational needs and legal requirements. Below are typical retention timelines for common data types.

Account information is retained for as long as your account is active and for a reasonable period after account closure to handle disputes, audits and legal obligations — typically up to 3 years after account termination unless law requires otherwise.

Communications with support and coach messages are retained for service continuity and quality assurance, typically for 2 years unless you request earlier deletion and retention is not required by law.

System logs and diagnostic records used for security and troubleshooting are kept for a limited period, generally between 6 months and 2 years depending on log type and relevance to contribute.

When data is no longer needed, we securely delete or anonymize it. If you request deletion, we will remove identifiable data subject to verification, contractual or legal retention obligations, and reasonable processing time to complete the request.

LifeHubGo maintains administrative, technical and physical safeguards proportionate to the sensitivity of the data. Security decisions are informed by case-based risk assessments such as protecting coach-client communications, securing payment flows and isolating user progress data.

• Encryption: data in transit is protected with TLS, and sensitive stored data is encrypted at rest when supported by the provider.
• Access controls and least privilege: employee and vendor access to personal data is limited to those with a business need, with role-based permissions and audit logging.
• Monitoring and incident procedures: continuous monitoring for anomalous activity, with defined response processes to contribute and remediate security incidents.

Depending on applicable law, you may have rights to access, correct or manage your personal data. We describe these rights alongside practical steps to exercise them and sample scenarios to illustrate how requests are handled.

• Right of access: request a copy of personal data we hold. Example: obtain your course history and assessment responses for your own records.
• Right to rectification: request correction of inaccurate or incomplete data, such as an updated billing address or corrected profile name.
• Right to erasure: request deletion of personal data when retention is no longer necessary and no legal reason prevents deletion.
• Right to restriction: ask us to limit processing in specific circumstances, for example while a dispute over data accuracy is resolved.
• Right to data portability: request a machine-readable copy of data you provided for transfer to another service, such as enrollment records and completed assignments.
• Right to object: object to processing based on legitimate interests, including profiling for non-essential personalization, subject to review of the specific processing case.
• Right to withdraw consent: if you gave consent for marketing or optional features, you can withdraw it at any time through your account settings.
• Right to lodge a complaint with a supervisory authority if you believe your rights have been violated; we will provide cooperation details upon request.

LifeHubGo is committed to handling personal data responsibly. This section explains how we collect, use and protect information from individuals located in jurisdictions covered by GDPR-style rights. We describe practical scenarios to illustrate data handling: for example, when a learner enrolls in a course, we collect contact details and course progress to deliver content and to tailor learning paths. When a prospective client requests a case-study consultation, we record the meeting notes strictly for service delivery and follow-up. All processing follows lawful, transparent purposes and is documented for accountability.

These GDPR-style provisions apply to individuals located in territories where similar data protection rights exist and to data related to EU residents where applicable. We apply the same principles to users in Malaysia (MY) and internationally as best practice. Example scenario: an EU resident who signs up for our remote coaching will have the same rights to access and correction as described here. LifeHubGo operates under the domain LifeHubGo.digital and applies these controls consistently across services.

• Categories of personal data: contact details (name, email), account credentials, payment identifiers, course enrollment records, training progress, assessment results, and optional profile information such as goals and preferences used to personalize learning.
• Legal bases for processing: contract performance to deliver purchased courses, legitimate interests to improve services and prevent fraud, consent where optional communications or profiling are applied, and compliance with legal obligations for recordkeeping and taxes. Example: we process billing information to complete a transaction and produce an invoice.
• Recipients and disclosures: authorized LifeHubGo staff, payment processors, analytics providers and certified subprocessors who support course delivery. Example case: when we use a video-hosting partner to stream lessons, minimal identifying information is shared to enable access and reporting.
• Transfers and safeguards: when data is transferred across borders we use standard contractual clauses, encryption in transit, and vetted subprocessors. Example scenario: storing backup course records in a cloud region outside Malaysia is done with contractual protections and data minimization.

If you believe LifeHubGo processed your data in a way that violates your rights, you may submit a complaint. Provide an example case and any supporting documents to help us reproduce the event (timestamps, screenshots, description). We will log and contribute each complaint. If the issue remains unresolved after our internal review, you can escalate to the relevant supervisory authority in your jurisdiction.

You have rights to request access, rectification, restriction, portability, and erasure of your personal data where applicable by law. To illustrate: if your course progress shows incorrect completion data, request correction and we will update records and note the change in the audit trail. Submit requests by email or postal address listed below, referencing your account details and the specific right you are exercising.

[email protected]

We aim to acknowledge data rights requests within 7 calendar days and to provide a substantive response within 30 calendar days. Complex requests or those requiring third-party verification may take up to 60 days; we will communicate expected timelines and interim steps. Example: requests requiring retrieval of archived training logs may need additional verification time.

LifeHubGo uses consent or legitimate interest to send marketing communications about new courses, case studies, and relevant events. We provide examples tailored to interests: if you attended a workshop on resilience, we may send follow-ups highlighting related modules and practical scenarios for continued development. Marketing content is based on stated preferences and engagement signals.

You can opt out of marketing at any time using the unsubscribe link in emails or by contacting us. Example: clicking unsubscribe halts promotional newsletters but does not affect transactional emails such as enrollment confirmations or receipts. If you opt out and later change your mind, you can resubscribe through your account settings or by contacting support.

Our services are intended for adults and mature learners. We do not knowingly collect personal data from children under 16 without parental consent. Example case: an underage participant identified during onboarding will be removed from active enrollment and parents will be contacted for consent verification before any data is retained for service purposes.

Our website and course materials may contain links to third-party sites such as research sources, partner tools, or recommended reading platforms. These links are provided for convenience and do not imply endorsement. Example: a recommended journaling app linked from a module is operated independently; review the partner's privacy policy before sharing personal data.

We periodically update this privacy information to reflect changes in services, legal requirements, or operational practice. When updates materially affect how we process your data we will notify registered users via email and by posting the revised policy on LifeHubGo.digital with the effective date. Example scenario: adding a new analytics provider will be announced and documented.